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Why did they change the name of Jif to Cif?

Ethan Allen | 2023-04-07 08:03:10 | page views：1177
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Oliver Brown

Works at the International Committee of the Red Cross, Lives in Geneva, Switzerland.
Hello, I'm an expert in brand management and consumer products. Let's dive into the topic of why the name Jif was changed to Cif.

Cif - Wikipedia
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Isabella Thompson

Studied at Columbia University, Lives in New York City, NY
The Cif product is sold under the names Jif, Vim, Viss and Handy Andy, depending on which of the 51 countries it is sold in. ... In January 2001, the name in most of these countries was changed to Cif, in order to harmonise marketing and product inventories across the continent.
2023-04-11 08:03:10
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Daniel Kim

QuesHub.com delivers expert answers and knowledge to you.
The Cif product is sold under the names Jif, Vim, Viss and Handy Andy, depending on which of the 51 countries it is sold in. ... In January 2001, the name in most of these countries was changed to Cif, in order to harmonise marketing and product inventories across the continent.
Cif - Wikipedia
ORG URL>>
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