Is Becca cruelty free?
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Julian Baker
Works at Adobe, Lives in San Jose.
As a beauty industry expert with a keen interest in ethical practices, I can provide you with a detailed answer regarding Becca's cruelty-free status.
Becca Cosmetics was known for its cruelty-free practices for many years. However, in September 2016, Estée Lauder Companies, a conglomerate that owns multiple beauty brands, acquired Becca. This raised concerns among consumers about the brand's continued commitment to cruelty-free practices, as Estée Lauder Companies conducts animal testing in markets where it is required by law, such as China.
In 2021, Estée Lauder Companies announced that they were working towards a goal of making all their brands cruelty-free, and they have been making progress in this regard. As of my last update, Becca is not officially certified by any major cruelty-free certification bodies like Leaping Bunny. Therefore, while they have made efforts to be cruelty-free, it's important for consumers to be aware of the parent company's practices and the brand's current certification status.
Becca Cosmetics was known for its cruelty-free practices for many years. However, in September 2016, Estée Lauder Companies, a conglomerate that owns multiple beauty brands, acquired Becca. This raised concerns among consumers about the brand's continued commitment to cruelty-free practices, as Estée Lauder Companies conducts animal testing in markets where it is required by law, such as China.
In 2021, Estée Lauder Companies announced that they were working towards a goal of making all their brands cruelty-free, and they have been making progress in this regard. As of my last update, Becca is not officially certified by any major cruelty-free certification bodies like Leaping Bunny. Therefore, while they have made efforts to be cruelty-free, it's important for consumers to be aware of the parent company's practices and the brand's current certification status.
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Works at the International Telecommunication Union, Lives in Geneva, Switzerland.
Est��e Lauder just acquired BECCA, a beloved cruelty-free brand. Before the acquisition, BECCA was 100% cruelty-free and had no plans of entering the Chinese market, where animal testing is required by law for cosmetics.
2023-04-12 17:54:27
Zoe Martin
QuesHub.com delivers expert answers and knowledge to you.
Est��e Lauder just acquired BECCA, a beloved cruelty-free brand. Before the acquisition, BECCA was 100% cruelty-free and had no plans of entering the Chinese market, where animal testing is required by law for cosmetics.
