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What is an exit rate in Google Analytics?

Lucas Kim | 2023-06-06 14:15:29 | page views：1276
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Amelia Sanchez

Studied at the University of Manchester, Lives in Manchester, UK.
For all pageviews to the page, Exit Rate is the percentage that were the last in the session. For all sessions that start with the page, Bounce Rate is the percentage that were the only one of the session. Bounce Rate for a page is based only on sessions that start with that page.
2023-06-07 14:15:29
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Grace Thompson

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For all pageviews to the page, Exit Rate is the percentage that were the last in the session. For all sessions that start with the page, Bounce Rate is the percentage that were the only one of the session. Bounce Rate for a page is based only on sessions that start with that page.
Exit Rate vs. Bounce Rate - Analytics Help - Google Support
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