What are the four stages a customer goes through when buying a product?
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Works at the World Bank, Lives in Washington, D.C., USA.
These five stages are a framework to evaluate customers' buying decision process. While many consumers pass through these stages in a fixed, linear sequence, some stages such as evaluation of alternatives may occur throughout the purchase decision.
2023-06-06 10:14:47
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Scarlett White
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These five stages are a framework to evaluate customers' buying decision process. While many consumers pass through these stages in a fixed, linear sequence, some stages such as evaluation of alternatives may occur throughout the purchase decision.
